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Articles by Uri Geller |
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Are you afraid of your own mind?
Chinese oppression can affect us all
Uri
Geller's masterclass: astral Projection
Children
all over the world bring strange things home as pets.
Soldier,
psychic, now Uri is a man a of peace
How
power of the mind will help Superman to walk
again
Uri Geller reveals the mental exercises that can bring new strength and fitness
to everybody's body, and explains how even hopeless couch potatoes can harness
Super-Therapy to energise their lives.
Use
of vaccine as warmonger's tool knocks me sick!
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Food
for your brain |
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Scent down the wires
It's a deliciously sci-fi concept, the e-deli. A virtual
delicatessen. Rare cheeses and warm, soft breads spread out
for my delectation behind a shining glass panel - my monitor
screen.
This is utopia, where the best of traditional food is available
with the utmost electronic convenience. And it is here now,
albeit at a price.
I recently shopped at an e-deli based in Culver City California.
Delivery took barely longer than the service offered by British
online supermarkets. All the perishable food was vacuum-packed,
and my hamper was Fed-Exd overnight.
There was something sterile about the experience. Partly
this was good - other customers were not fingering and breathing
on food I might want to buy.
But it was also bad... I could not smell the stuff.
It is smell which makes me want to eat what I see. Bowls
of olives marinating in oil might look like monstrous fish
eggs, but there is a faint, sour aroma to make my mouth water.
Houmous is a morass of beige goo, the edible equivalent of
fog, until my nose detects its lemony zing.
I can't smell the food at an e-deli. Not yet...
Biotech developer DigiScents wants to bring the scent of
the e-deli to my desktop. Founders Dexster Smith and Joel
Bellenson claim to have developed a way to transmit smells
down a phone line, the way words and pictures are already
sent - as a stream of noughts and ones.
The scent is sampled and stored on computer, for internet
shoppers to download. To 'play back' the odour, users will
need both hardware and software from DigiScents - a program
called ScentStream to interpret the data, and speaker-like
add-ons called iSmell devices to generate the whiff itself.
"Smell will radically transform the online shopping
experience for foods, beverages, perfumes, cosmetics, soaps,
candles, and lotions," says Bellenson. "Imagine
being able to create your own fragrances and flavours online
and instantly finding products that match your personal tastes."
Smith explains his vision. 'E-businesses will use iSmell
to enhance the overall customer experience. Online stores
will now he able to achieve the atmosphere of a real store,
where shoppers can smell, for example, Christmas trees and
spices during the holiday shopping season."
Smells in games will probably be the first application of
the idea - imagine the musty reek as Lara prises open another
mummy's tomb. Study aids might not be far behind - smell is
proven to enhance memory recall.
Students could soon revise in a computer-generated atmosphere
of orange peel or lavender. In the exam room, one sniff of
a well-flavoured hankie will bring all the answers flooding
back.
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Geller writes book reviews for the Jerusalem Post
